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Wicked Taco 

The craft beer of tacos.


Wicked Insight

Big River is helping Wicked Taco fulfill its promise to offer the freshest, most flavorful handcrafted tacos to college towns across America. From brand identity to restaurant environments, menus, merchandise, and digital and social media, we crafted every touch point to reflect the style and spirit of the local campus community. The Wicked Taco revolution has begun! Viva el taco!

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Wicked smarts serve up wicked success.

Beyond brand, digital and environmental design, Big River initiated a pre-opening, loyalty-building brand ambassador program to ensure a successful launch by sparking interest and spurring sales.

Wicked Revolution 

From website to social, we employ a host of robust digital applications that ensure Wicked Taco remains at the forefront of the fast casual foodie revolution.

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